Hubert Burda Media

Dress For A British Summer With UNIQLO and JW ANDERSON


April is here and we can feel the temperatures steadily rising, signalling the arrival of hotter months ahead. Having to tolerate the relentless heat and humidity is one thing – we want to look dapper while doing it too.

Photo: UNIQLO

Thank heavens for UNIQLO’s latest collection, then. The Japanese clothing behemoth collaborates with award-winning British designer JW Anderson once again, offering looks that seamlessly marry UNIQLO’s signature easy, breezy LifeWear aesthetic with Anderson’s sophisticated flair for the second time running. Looking to Brighton Beach – the iconic landmark of his hometown of England – for inspiration this time, Anderson creates summer-friendly pieces consisting of designs made in comfortable materials like breathable cotton linen, high-quality Kaihara denim, and moisture-wicking DRY EX. Vibrant hues reminiscent of sunsets by the beach like blue, orange, and green make an appearance in the collection, while stripes and seagull prints bring a whimsical charm to the pieces. Don’t pass the outerwear off as impractical, because the parkas and bomber jackets in the collection are made in materials to suit the balmy climate comfortably.

Brighton Pier at Brighton Beach. Photo: UNIQLO

“In the 2nd collection of the collaboration, I’m looking for this idea of ‘British Summer,’ the idea of being on the Brighton beach. Something which is very lightweight, very airy, with a lot of linen, and cotton that has a 1950’s subcultural movement. With a little bit of ease and something which is quintessential,” shared Anderson regarding the collection.

Photo: UNIQLO

When asked of his favourite design details for the collection, Anderson mentioned, “I really like the shirting, the long shirting. It’s got amazing pockets. They can be worn in different ways. I love how long they are at the back. And they just have a real amazing, I don’t know, for me it’s a perfect shirt. And we’ve done many chino details, beautiful fabrics that are washed in. I love the seagull because it reminds me of being at the sea side.”

Photo: UNIQLO

Looking at the pieces, we’re convinced. Click below to share a quick moment with JW Anderson, and scroll through the gallery to see which 12 pieces we’d love to get our hands on from the men’s collection.

Video: UNIQLO

Grab the 2018 Spring/Summer UNIQLO and JW ANDERSON Collection from 20th April 2018 onwards at the UNIQLO Orchard Central Store and online

 

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