Hubert Burda Media

Introducing the AUGUSTMAN x Sunday Punch Cocktail Series

Introducing the AUGUSTMAN x Sunday Punch Cocktail Series
Hubert Burda Media

Introducing the AUGUSTMAN x Sunday Punch Cocktail Series

A decade ago, Pluto was still considered a planet, the film Thank You for Smoking starring Aaron Eckhart was being screened in theatres around the world and The OC represented the zeitgeist of teen angst. 2006 was also the year AUGUSTMAN first graced the newsstands – our first issue featured a very stern-looking, sharp-suited Ken Watanabe on the cover.

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To celebrate 10 years of educating men on the finer things in life, we’ve worked together with Sunday Punch – a local artisanal firm that handcrafts small batches of bottled cocktails – to design a series of five custom tipples that the discerning modern man would enjoy.

The first cocktail is the Monkey Suit, which not only pays tribute to the year of the Monkey, but also gives a casual nod to the dapper gents who turn up at black tie events in dinner jackets but still know how to not take themselves too seriously.

The cocktail is fronted by Monkey Shoulder – an extremely versatile blended scotch whisky made with a blend of three malts. You can always trust Monkey Shoulder cocktails at a bar to be unique, so we thought an Asian spin on the classic Whisky Sour would be an appropriate way to kick off the series. 

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We took the smooth Monkey Shoulder and infused it with pepper, added chrysanthemum-soaked vermouth and apple cider vinegar for a unique sour punch, and dropped in a touch of honey for a well-rounded finish. What you get with each bottle is a cocktail that’s a perfect balances of the four flavours of sour, sweet, bitter and spicy (酸甜苦辣). Sound familiar, guys?

The first 100 bottles of Monkey Suit come with a sleek AUGUSTMAN hip flask, great for getting your drink on in style, while you’re on the move. What’s more, part proceeds from the sale of this cool combo go towards The Food Bank Singapore, so you’ll be doing your bit for charity while enjoying a great drink.

Introducing the AUGUSTMAN x Sunday Punch Cocktail Series-am_il_v1001_i_fd9766320a892434e0234c387acc4ee346_40746516429320e6418db67563a47c8c04

Click here to get your orders in soon before they are all gone. Order before 29 January to receive Monkey Suit by 3 February! Just in time for the start of the Year of the Monkey and Valentine's Day. Stay tuned for the next cocktail in the series that’s headed your way in late February.