Hubert Burda Media

Dior’s No Place like Homme

Dior’s No Place like Homme
Hubert Burda Media

Dior’s No Place like Homme

The trusty old antiseptic bath gel, sticky antiperspirant, and headache-inducing aftershave can now retreat to the corner of the bathroom. Sure they do as they promise - eliminating 99.9% of bacteria that causes odours, keeping you dry in this unforgiving heat, and soothing your razor burn after trying to get that last tuft of fur off your chin. But put together, the unsexy scent that entails could double up as an olfactory contraceptive.

To put things in perspective, Dior Homme will be introducing a new bath line to turn bath time rituals from an unsatisfying wash-and-go experience to a luxurious delight for the senses. Each product captures the distinctive notes from the different signature colognes by the couture house in minimalistic clear frosted bottles topped with a chic black lacquered cap.

“Creating a bath line is an exercise I have always loved. It is a game and a true challenge. For Dior Homme it meant I could discover new facets and play on raw materials to transpose its identity while respecting its structure”, says Francois Demachy, perfumer creator for Christian Dior.

And thus, he created the Holy Trinity of Bath Time:

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Dior Homme Shower Gel (S$55)
Awakening your senses begins with the refreshing shower gel that captures the invigorating essence of citrus

Inspired by: Dior Homme Cologne

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Dior Homme Deodorant Spray (S$41)

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Dior Homme Deodorant Stick (S$44)
Keeping you fresh and dry all day is the deodorant that comes in either the stick or spray variations, leaving a calming ginger note in its trail

Inspired by: Dior Homme Sport

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Dior Homme After-Shave Balm (S$82)
The aftershave balm soothes razor burns and softens skin effectively while enveloping you in sensual vanilla aromatics

Inspired by: Dior Homme Intense

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Trust me, you’ll be setting your alarm 15 minutes earlier in the morning just so you could spend that extra time in the shower to enjoy the whole experience. Sometimes, special moments begin in the bathroom.

Available at all Dior counters from 1st July 2015 onwards