New Stores In Town: McQueen, Bally, Delvaux, Dunhill, Givenchy & Mulberry
The shopping landscape in Singapore just got a little more exciting with the long-awaited openings of some of the most coveted brands, along with the immaculately updated looks of some existing ones. It’s time for a little jaunt around town (and perhaps also time to extend your credit limit).
Located in Scotts Square, this store features the retail concept conceived by Sarah Burton, Creative Director of Alexander McQueen, and has mostly kept to a cleaner and more minimal aesthetic. Spread over 240 square metres, the store is divided into areas dedicated to men’s ready-to-wear, women’s ready-to-wear and accessories. There is a great sense of luxuriousness through the gilded display furniture that feature solid bronze animal feet and monster claws. Colours are predominantly pale and muted: think dove grey, lilac, soft gold, and shades of white.
Look out for: Subtle references to Alexander McQueen signatures which are visible throughout the store. Keep an eye out for the designs of the bespoke moulded plaster panels which are a cornucopia of wings, shells, cactus flowers, mushroom gills, seahorse tails and tangled leaves — see if you spot the grimacing gargoyles!
Scotts Square, 6 Scotts Road #01-01/02 and #02-01A; T: +65 6443 9092
Bally has a legacy of collaborating with outstanding architects, such as Andrée Putman and Le Corbusier, and for its 789 square foot boutique at Takashimaya Department Store, the Swiss brand looked to David Chipperfield Architects. The inspiration for the store’s design came from an image of a 1920s Bally store designed by modernist architect and furniture designer, Marcel Breuer. Warm walnut panels with grids of vertical slots wrap around the walls and curve around corners to link the small pockets of space, adding a sense of cosiness. They also act like a screen upon which shelves are hung and shoes can be prominently displayed.
Look out for: The sublime freestanding glass vitrines with bent brass frames. Based on Breur's furniture designs, they boast a sophisticated art deco vibe and are covetable in their own right.
Ngee Ann City, Branded Boutiques, Level 1, Takashimaya Department Store
This 290 square metre store has undergone a complete revamp and is now the perfect showcase for the brand’s cutting edge designs. It reflects an evolution of the identity of Givenchy’s Paris concept store (situated on Faubourg Saint-Honoré) epitomising the DNA of the house, which has evolved from exuding aristocratic elegance, to something that is still classy but also somewhat mysterious, sensual and darkly romantic. The clever lighting injects a sense of spaciousness, while the natural oak herringbone parquet floor is reminiscent of Givenchy’s Avenue George V couture salons.
Look out for: Three room-sized open “boxes” made of burnt oak that have been installed to display the men’s and women’s ready-to-wear collections. An homage to the iconic Givenchy boxes used to deliver Haute Couture garments, these boxes are clad from walls to floors in beautiful fine-grained white Sivec marble.
Paragon Shopping Centre, 290 Orchard Road, #01-41 & 42; T: +65 6235 4438
This new 1001 square foot store joins Mulberry’s portfolio of international stores including New Bond Street in London and Madison Avenue in New York. Designed in collaboration with renowned architects Universal Design Studio, Mulberry’s history in the English countryside was the primary inspiration, and the concept reflects Mulberry’s traditional roots in Somerset, its English sensibilities and also the contemporary energy of London, where Mulberry’s Design Headquarters are based. The influence of nature can clearly be seen in the earthy, neutral colour palette and rich variety of textures including luxurious stone, wood and leather accents.
Look out for: Visual designer Genevieve Bennett created a beautiful and bespoke leatherwork design for the wall panels called Tudor Rose. Drawing on Mulberry’s rich heritage and firmly rooted in English tradition, the design was inspired by a Medieval floral motif carved into ornate stonework in Somerset’s Wells Cathedral.
Marina Bay Sands, 2 Bayfront Avenue, Bay Level L1-41/42; T: +65 6304 3570
Delvaux has launched its very first standalone boutique in Southeast Asia, and the new boutique features the innovative boutique concept that was created exclusively for Delvaux by Luxembourg-based artists Martine Feipel and Jean Bechameil, along with the Milanese architectural firm Vudafieri Saverino Partners. The directive was to merge a sense of history and a contemporary aesthetic together in this innovative and exclusive retail concept, all while keeping with the refined and subtle luxury that is the hallmark of the house.
Look out for: The unique fixtures and furniture designed by the artists were inspired by Flemish traditional architecture, and their initial designs were reinterpreted by Vudafieri Saverino Partners using a modern and minimalist approach that incorporates industrial materials and juxtaposes contrasting textures to keep things visually interesting.
Scotts Square, 6 Scotts Road, #01-18/19; T: +65 6636 0181
Dunhill London presents a unique pop-up store at Paragon that draws inspiration from the British brand’s rich heritage and long-standing association with motoring. The Motorities pop-up opened its doors last weekend in conjunction with Singapore’s Formula One Grand Prix and is a modern celebration of the motoring gentleman. The one of its kind pop-up store brings together distinct modern design and traditional British craftsmanship that reflect the duality of dunhill London. Opened on 17 September, the pop-up will be in operation until March 2016.
Look out for: The soothing, muted tones of the cream walls and floor allow the collection with its occasional pops of colour to stand out. But what’s absolutely striking and trendy-looking has to be the electric blue display cases. Can we take one home after the pop-up is over?
Paragon Shopping Centre, 290 Orchard Road, #01-10
*This article was updated on 23 September 2015 to include Delvaux and Dunhill.