Hubert Burda Media

Coach Stays Cool at the age of 75

Coach Stays Cool at the age of 75

This year marks Coach's 75th and to commemorate the notable anniversary, the brand's worked with coffee table book publisher Rizzoli to release a volume that offers recent as well as archival photography, some never seen before, along with sketches by past creative directors, ad campaigns and personalities who have inspired Coach in the past, from Joe DiMaggio and Prince to current friend of the brand Chloë Grace Moretz. The book, priced at $122, will be available for purchase from 22 October. Limited quantities will be available Coach stores in Takashimaya as well as its flagship Wisma Atria unit. 

As part of the book launch, the brand is hosting an exhibition in Takashimaya featuring key images from the book as well as unique vintage bags that the brand has sourced from vintage stores around the world that have been restored in Coach's factory and presented to the public. This traces the brand's key design elements as well as its work through the decades. The vintage capsule collection features three important Coach design styles: the Dinky, the Duffle and the Saddle. 

The Saddle bag, a Coach icon, shown here with a Coach leather T-Rex from AW16/17

The Saddle bag, a Coach icon, shown here with a Coach leather T-Rex from AW16/17

Check out some of the incredible images from the Coach: A Story of New York Cool, as well as this cool video of the vintage bag restoration project. 

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